Los Logos 8

 41,10

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Los Logos 8, the clas­sic com­pi­la­ti­on and thought­ful­ly cura­ted show­ca­se of cur­rent deve­lo­p­ments in logo design, del­ves into the realm of an ever-evol­ving and always pre­sent bran­ding component.
Los Logos 8 is the aut­ho­ri­ta­ti­ve refe­rence on con­tem­pora­ry logo design. As with pre­vious edi­ti­ons of Gestalten’s indis­pensable Los Logos seri­es, this expert­ly cura­ted collec­tion is both a gui­de to the latest inno­va­tions and a pro­gnosti­ca­ti­on of com­ing trends. This edi­ti­on loo­ks fur­ther into the ever-chan­ging world of this vital ele­ment of bran­ding: the logo. An ine­vi­ta­ble task on a designer’s artis­tic and pro­fes­sio­nal time­li­ne, designing a logo is a lively and explo­ra­ti­ve mission.

The ful­ly inde­xed com­pen­di­um show­ca­ses an unpar­al­leled selec­tion of cut­ting-edge examp­les from around the glo­be. Inter­views offer an insi­de look at the crea­ti­ve pro­ces­ses of lea­ding stu­di­os and desi­gners: take a look at the striking labels that Hired Guns Crea­ti­ve ima­gi­nes for their many cli­ents with the alco­hol indus­try; del­ve into the designs that Bank­er­Wes­sel con­cocts for fine art exhi­bi­ti­ons and publi­ca­ti­ons; or stu­dy what has made Wolff Olins an indus­try lea­der and visio­na­ry for over five deca­des. A prac­ti­cal and insight­ful hand­book of the cur­rent deve­lo­p­ments in logo design and a bound­less source of inspi­ra­ti­on, Los Logos 8 is a must-have for any desi­gner, brand mana­ger, trend scout, or mar­ke­ting strategist.

EAN

9783899556940

ISBN

978-3-89955-694-0

Seitenzahl

400

Beschreibung

Englisch

Erscheinungsjahr

Größe

24 × 19 cm

Verlag

Einbandart

Herausgeber

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