sold out

Trees are in natu­re but also in our minds. Their shape have influ­en­ced how we com­mu­ni­ca­te via dia­grams, link ide­as tog­e­ther and illus­tra­te deeper human thoughts in art throughout history.

Trees have been a recur­rent meta­phor for map­ping infor­ma­ti­on in nume­rous sci­en­ti­fic domains, such as bio­lo­gy, gene­tics, socio­lo­gy and lin­gu­is­tics and infor­ma­ti­on visua­li­sa­ti­on is a gro­wing area of inte­rest amongst a varie­ty of busi­ness practices.

This book will expo­se our long-las­ting obses­si­on with trees, as meta­phors for orga­ni­sing and repre­sen­ting hier­ar­chi­cal infor­ma­ti­on, and pro­vi­de a broad visu­al frame­work for the various types of exe­cu­ti­ons, many dating back hund­reds of years.